Microsoft always keep their backs covered in this sort of format war and HD-DVD v Blu-ray appears to be no different.
The latest company to possibly jump on the Blu-ray bandwagon is none other than Microsoft itself, the backers of the rival HD-DVD format.According to BetaNews, Albert Penello, director for global marketing at Microsoft, revealed that while his company will continue to back the HD-DVD for the 360, that because of the external drive capability of the Xbox, that it would be also possible to ship a Blu-ray drive for the game machine if HD-DVD didn't survive the battle against Blu-ray.
read more | digg story
A point to note for Sony is that a 360 with Blu-ray means I can play all my movies on my big Samsung/Panasonic tele with no need to buy a PS3 or a Blu-ray player. Microsoft should produce this drive and finish the PS3 off.