Microsoft presented computer users in San Francisco with a sneak peak at what it called "Mojave", supposidly the next OS from Redmond. After these people got a chance to use it they were asked for their opinions and over 90% were impressed. It was only then that they were told that they were in fact using Windows Vista.
It isn't a surprise that Windows Vista would invoke this kind of response but what is interesting is that these people didn't recognise it. I would like to think that I would have been able to identify the current OS but if these XP users couldn't identify Vista how were they able to decide that they didn't like it?
Microsoft have to battle bad press and Apple marketing but with Apple getting badly hammered by the whole MobileMe and iPhone debacle at the moment and even the press having to admit that Apple can do wrong, this has got to be Microsoft's best opportunity to gain the upper hand. It's obvious though that it's not Vista itself that's the problem just the perception and that can be changed....with about $300 million hopefully.
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